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Dubai Off-Plan Apartment Sales Surge 43% in Q2 2025

Q2 2025: Dubai Off-Plan Sales Up 43% on Investor Demand

Dubai’s off-plan residential market recorded a robust performance in Q2 2025, with apartment transactions witnessing a notable 43% quarter-on-quarter increase. The total value of off-plan apartment sales surged to AED 60.15 billion, representing a substantial 37% year-on-year growth. Apartments continued to dominate the market, accounting for 80% of all residential property transactions during the quarter. The average price per square foot for off-plan apartments rose to AED 2,023 — a 12.5% increase since early 2023 — reflecting growing buyer confidence and rising demand. This surge was driven by a combination of investor-friendly payment plans, reputable developers launching attractive projects, and the potential for high rental yields, particularly in well-connected urban communities.

Leading the charge in off-plan apartment sales were Jumeirah Village Circle (JVC), Business Bay, and Dubai Residence Complex — areas that continue to benefit from strategic development and infrastructure improvements. JVC accounted for 12.2% of total apartment transactions, thanks to its balanced mix of affordability and quality living. Business Bay followed with a 6.4% share, drawing investor attention due to its central location and upcoming lifestyle offerings. Dubai Residence Complex also attracted strong interest, appealing to mid-income buyers seeking long-term value. Meanwhile, the off-plan villa and townhouse market saw more moderate growth, with total sales reaching AED 8.06 billion; townhouses made up 75% of these transactions, led by The Valley (30%), EMAAR South (15.5%), and Athlon by Aldar (8%), with average prices standing at AED 1,368 per sq. ft. for townhouses and AED 1,947 per sq. ft. for villas.

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